TRAINERS
Hrabren Suknaic
Regional Manager Adriatics & Bulgaria, Croatia, Google
Hrabren Suknaic is Google's Regional Manager for Adriatics, (Romania) & Bulgaria, working with local advertisers, agencies and partners to increase the adoption of digital media and Google services. He joined Google EMEA operations in 2007 and has worked across a number of markets, establishing and growing Google's presence.
Hrabren has 12 years of experience working for leading global companies. Before joining Google, he was Managing Director for MAN Roland Adriatic. He started his career and spent a number of years with Siemens in different management roles, most recently as a Corporate Development Director in Siemens Croatia. Hrabren holds an MBA from INSEAD and a Masters Degree in Electrical Engineering from University of Zagreb.
Jeremy Morris
Head of Direct Marketing, Orange UK
Jeremy Morris is Head of Direct Marketing for Orange UK. He is responsible for below the line communication with Orange customers and the acquisition of new customers through offline and online media. Online is a key component of Orange’s communication mix and includes search and affiliates as well as display advertising.
He has more than 12 years of experience in the telecommunication industry and prior to his current role, he was Head of Acquisition on pay as you go for Orange UK.
Jeremy started his career in a number of different marketing roles for Cable & Wireless including working in Panama on the launch of a mobile network and in Spain on the creation of a new ISP business.
Throughout his career he has worked in commercial marketing roles and now his main focus is to get a deeper understanding around the value that each communication channel contributes to acquiring and retaining customers.
Steffen Ehrhardt
Product Specialist & Project Manager Emerging Markets (Central-East-Europe, Middle East & Africa), Google Germany GmbH, Frankfurt
Steffen Ehrhardt is Product Specialist & Project Manager Emerging Markets (Central-East-Europe, Middle East & Africa) in Google.
He helped launching Monetization products in Emerging Markets, supports Office openings with Google Product Workshops/ Product Trainings, Beta Testing of new products, and represents the region in several Global Product Core Teams.
Previous to that, within Google, he was leading Google AdWords Seminars europewide and was responsible of several Google Products/Releases EMEA-wide incl. Research, Rollout, In person Trainings/Roadshows on site, Communication etc.
Steffen studied at Private University of Applied Sciences Goettingen Parallel Basic study in Information Systems and Business Administration and has a Major in International Marketing.
Amelia Cretu
Agency Relationship Manager, Google AdWords Romania
Amelia Cretu leads AdWords online strategies and is in charge of developing partnerships in the Romanian market.
She has been working over the past year on developing co-marketing projects, online campaign strategies and building AdWords partnerships with top companies and agencies.
Amelia studied in Romania, Italy and Sweden and is specialized in Advertising and Brand Management.
Throughout her career she worked in sales and offline advertising and now her main point of focus is online marketing strategies and account development on Google's search and content network.
Amelia is in charge of agency marketing strategies for the Romanian market and is responsible for key online educational programs in the market.
Robert Gibbs
Co-Founder &President of KONDIMENT Group US & Business Developer KOMBO US
Robert Gibbs is Co-Founder and President of 101 Worldwide. Robert's responsibilities on the board include developing the group in America and overseeing the strategic output of the agencies. In North America he is managing the groups interactive agency Kondiment and is responsible for the development of the visionary multi channel platform “Kombo”.
With nearly 15 years of experience in marketing and IT consulting, Robert Gibbs is an expert on multi-channel marketing strategies that fuse technology, data and creative leadership.
Robert graduated from Oxford Brookes University, England with a degree in Marketing and Computer Science and Robert began his career with one of the world's leading consulting firms, working in London, Lisbon, Frankfurt and Munich. In 2001, Robert joined forces with Joerg Springer at “International New Media Marketing GmbH” in Munich, with a focus on developing key accounts such as HP. Robert co-founded 101 Worldwide in 2007 and is currently based in Chicago and London.
Robert is a regular industry speaker and he also serves as a Director on the board for the British-American Business Council in Chicago.
Gary R. Beal is the MD of VanguardSEO has been in the Search Engine Optimization field for 12 years.
He attended Ohio State University in the US and holds a Masters Degree in Biometrics and Mathematical Statistics. He specialises in SEO for very competitive markets; primarily in Gaming, Dating, Travel, Insurance and Financial Industries.
He has spoken at many SES, SMX ,CAP, AAC, EIG, G2E, AIG, GPWA, CAC and A4UExpo conferences around Europe and has also been on dozens of expert SEO panels.
Gary has written specialised articles for multiple online marketing publications and Moderates on 3 separate Affiliate forums and as an Affiliate has great insight.
He is known best for his free 1-on-1 sessions during conferences and his non-commercial, plain talk delivery. The online world knows him as GaryTheScubaGuy and his Top 12 SEO Tips.
Susan Rice-Lincoln
Europe's Leading Social Media Expert
Susan Rice Lincoln is a dynamic communications and social media specialist with unparalleled international experience.
Susan truly stands apart from the crowd with straightforward, proprietary methodologies she has designed to help companies deal with the opportunities and challenges of the new Social Web.
Her three most popular products are:
• The Web Wheel (an easy-to-use tool which matches social media tactics to their appropriate strategies)
• Social Media in Seven Steps ( a programme which helps companies implement social media successfully)
• The Social Media Monitor (a high-quality, strategic assessment of your company's presence on the social net)
An American who has lived in France for 20 years, Susan has worked with company giants like Ericsson, Nike and LEGO. Before launching her own company in 1994, Susan was BBDO Europe's Communications Director in charge of 25 countries and $3 billion of business.
Nicknamed the female David Ogilvy, Susan is known for her vast communications knowledge original thinking and commitment to excellence.
Susan recently completed a book called Mastering Web 2.0, How To Transform Your business Using Your Website and Key Social Media Tools, The book, an essential read for mid to upper-level executives, was released in Europe and the US in the summer of 2009.
Matt Bailey
Head of Affiliate, i-level UK
Matt Bailey is Head of Affiliate at i-level, the UK's largest independent digital agency, managing a team responsible for affiliate strategy and implementation both in the UK and across Europe for blue chip clients such as Orange, Sony, P&G, LOVEFiLM, Next and News International.
I-level were recently voted the leading digital agency in affiliate marketing in the UK in the A4U Awards.
Alongside his day job, Matt is also Chair of the IAB's Affiliate Marketing Council in the UK. The IAB is the UK's leading internet advertising regulatory body and the Affiliate Council seek to increase spend in the affiliate channel through promotion, education and, where necessary, legislation.
Recent initiatives have included an Ethical Merchant Charter, Voucher Code Guidelines and regulation on the use of affiliate funded software applications, such as toolbars.
Previously, Matt was Client Services Director at DGM, the UK's oldest affiliate network, and has managed accounts including Vodafone, British Telecom, Virgin Media and Sky Digital.
Matt is a passionate and vocal proponent of performance marketing and has spoken at events such as A4U Expo, Internet World and adTech and is regarded as one of the foremost thinkers in the UK affiliate marketing space.
Brendan Dawes
Interactive Designer & Creative Director, magneticNorth, UK
Brendan Dawes is Creative Director for magneticNorth, an interactive design company based in Manchester, UK.
Over the years he's helped to realise projects for a wide range of brands including Diesel, BBC, Fox Kids, Channel 4, Disney, Benetton, Kellogg's and Coca-Cola.
Ever since his first experiences with the humble ZX81 back in the early eighties, Brendan has continued to explore the interplay of people, code, design and art both in his role leading the team at mN and on brendandawes.com, a personal space where he publishes random thoughts, toys and projects created from an eclectic mix of digital and analog objects .